SEO For Artists

One thing has become clear in marketing–it’s not all about what you take. It’s not about give me, that’s mine, me first. It’s about share and share alike.

As an Internet marketer, you’re reaching out to people as an anonymous entity. Who are you anyway? Why should I trust you, let alone buy from you? The key is making yourself real to your audience.

On your profile or on the profiles of other social media sites that you use, use a real pic. People like to be able to associate words with a face. As a self-representing artist, you’re still a business. A person, they can trust. A faceless artist, no

As an artist and as a self-marketer, you’ve learned things, tips and lessons. Why not share them with your audience? You don’t want to give your audience the impression that you’re just after what’s in their pocket. These days, the Internet is about community, whether you’re building that through a blog or on social media sites. I’m not suggesting giving out the secret recipe with its 13 ingredients, but rather teasers.

Have a work in progress? Share some photos. Others seeing your process on one painting are not going to steal all of your secrets and potential customers. There’s still the idea factory in your head. No one can steal that.

Sharing makes you real to your audience. Sharing makes you trustworthy to your audience. Sharing is a good way to achieve authority in your field. Photo by (:petra:)