SEO For Artists

Twitter, though simple in its structure, offers a myriad of opportunities for self-representing artists. With Twitter, you can connect with your clients and potential clients in real time. For clients, having the ability to get to know artists is a great way to connect to an artist’s work. As an artist, sharing the inspiration behind your works or the process of creating art can allow you to reach clients as never before. Here are some tips for making contact with your potential clients.

Tweet new listings.
People are following you presumably because they have some interest in what you have to say or show. So, show them. Let them know when you’ve added an item to your store front. Don’t wait for clients to happen upon your work.

Offer specials to Twitter followers.
In order to maximize your potential on Twitter, you need to know what works. If you announce a sale or a special exclusive to followers and you sell out of a product, you’ve just gained valuable insight into how to reach and convert. Knowing what works gives you the foundation on which to build.

Announce an open studio day.
Create buzz by announcing a future open studio. Then, open your studio virtually to your followers. Let them see works in progress. Share your thoughts about techniques or different approaches you’re taking with your work. Knowing the story behind a painting makes it more interesting. It adds value.

Some people look at Twitter as a waste of time. Twitter is what you make it. Create the reality you want and you may just find you’ve reached a whole new audience.